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How Do You Get People To Read Your Blog?

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dog reading bookFor those of you with websites and you write blogs sometimes one of the most frustrating aspects is how do you get people to read your blog. Has this happened to you? Do you wish you had or do you want more traffic and have more people to read those pearls of wisdom you so carefully weave and post on your site?

Welcome to the online world…and the crazy, if not insane, competition that is the internet!

Well, here is the long lost secret. Here is the ingredient that will make your blog a sure-fired favorite that will keep people coming back for seconds. (If this were a book I would say “turn the page to find the answer”.) But here it is:

The answer: write about what people want to read about.

Know Your Audience

Regardless of the niche you are in, you likely already know that there are people searching for what you have to offer. For instance, this is a website designed for Baby Boomers (although I’ve been seeing other generations pause and read here) and, as such, the articles are written for Boomers; regardless if they are wanting to learn about websites, start an online business for their retirement, or even just read out of interest sake.

It’s important that I stay focused on this but if you poke around a bit at some of the articles you will see posts that were obviously written to get folks to sign up to my online school and to “WOW” them with what this school has to offer. And I’m sure that they are thinking, “Oh great, he’s selling another product, too”.

But truth be told, many Baby Boomers are either looking to get involved online or are already involved and have their own website. My job is to offer interesting articles, training, and, yes, recommendations for things that have worked for me.

Write For Your Audience

This isn’t rocket science; even Stephen King or William Shakespeare know that their words will reach a lot of people but not all of the people. So they write what they know and they know what their target audience wants…and these great authors deliver!

And that’s the purpose of this website (not to compare myself to King or Shakespeare but to reach out to those who want to know how to build a website, how to make it interesting and engaging. This blog is your window into my thoughts on how best to do this.

Baby Boomers were born between the years 1946 to 1964; I was born in 1958, which puts me on the later side of my generation but still very much a part of it. I know what it’s like to watch my kids grow up but I don’t know what it’s like, yet, to have grand kids. But I know that there are Baby Boomers who do and I also know that there are Boomers who still have younger children.

So how do I target such a diverse group so they will read not only this post but also this website?

By writing what they want to know about!

Do I think that any Boomers can follow the training here and succeed online? Yes!

Do I think that will help them do that? Yes!

But here’s the thing, if I’m not writing interesting stuff, none of that matters. This website will become lost in the millions of other websites out there, including other sites directed at, for, and by other Boomers.

My Final Thought…

…there’s nothing final about it! I have only begun and as people read these posts and as comments come in and I see what is being read I will change and adapt what I write to what is being searched for.

Do you know what it’s like going to bed at night knowing that you have helped someone? Well, that is what I want to do.

So tell me, what do you want to read?

What do you want me to write about for you?

If I don’t know the answer then I will get it for you. If I haven’t experienced what you are experiencing then maybe someone else will comment with the answer you are looking for.

At this point there is no plan to add a forum or other chat room here but we can certainly share in the comment section below. All legitimate comments are posted and replied to, whether by myself or someone else.

Let me know what you need online because it is likely something that others need as well. Thank you for reading.


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  1. So true. I find personally that I get much more traffic myself by writing for the actual humans who are meant to read my blog and then promoting it on social networks than I do from writing with keywords in mind.

    After all in the end the readers matter more than the search engines do.

    • Well said. Search engines don’t buy products, people do. I like to think about who I’m writing for, what are they thinking, what are they searching for? That’s who our websites are for. Thanks for reading.

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